Personally Identifiable Information refers to information that tells us specifically who you are, such as your name, phone number, email, or postal address, and possibly information relating to certain support or customer service issues (collectively, “Personally Identifiable Information”). While some services, such as visiting the website, will not prompt a collection of Personally Identifiable Information, you generally need to provide us with Personally Identifiable Information to use the Services or to obtain information from most of the features on the site, including allowing us to provide you with certain personalized or enhanced services that you have requested. How we collect and store information depends on the page you are visiting, the activities in which you elect to participate, and the services provided. As noted, you can access or use many pages and services on the website without providing any Personally Identifiable Information. Still, other pages and services may prompt you to provide Personally Identifiable Information.
Tracking technologies may record information such as Internet domain and host names; Internet protocol (IP) addresses; browser software and operating system types; clickstream patterns; and dates and times that the Site is accessed. An IP address is a number that is automatically assigned to your computer whenever you are surfing the web. Web servers, the computers that “serve up” web pages; automatically identify your computer by its IP address.
We do not disclose Personally Identifiable Information to third parties, except when one or more of the following conditions is true:
We may provide your anonymized and aggregated Personally Identifiable Information to third parties for their marketing and/or advertising purposes, but only if you have authorized us to do so pursuant to the Xemplar Insights, LLC End User License Agreement. Users of the Services are given the opportunity to consent to the disclosure of Personally Identifiable Information to a third party or to the use of such information for a purpose other than the purpose for which it was originally collected or subsequently authorized by the User. We do this to ensure that our Users can make an informed choice as to whether or not they want to share their information with such outside parties. We will provide individuals with a reasonable mechanism to exercise their choices.
Notwithstanding the foregoing, we reserve the right to send you certain non-promotional communications to fulfill pending or ongoing services requested by you, relating to the website and Services (such as service announcements), email and other communications related to purchases you have made or information you have submitted, or similar administrative or transactional messages.
We may sometimes use other businesses to perform certain services for us, such as hosting or maintaining the Site, storing your information, processing orders or subscriptions, or providing marketing assistance and data analysis. We may provide Personally Identifiable Information to service providers when that information is necessary for them to complete a requested transaction or otherwise perform their duties. Xemplar Insights, LLC will take reasonable steps to ensure that these service providers are notified of their obligations to reasonably protect Personally Identifiable Information on XemplarInsights’ behalf. Notwithstanding the above, we cannot guarantee that our Partners will adhere to the contractual obligations or acceptable business practices.
As we continue to develop our business, we may buy other businesses or their assets or sell some or all of our business assets. Personally Identifiable Information and other customer information is generally one of the business assets involved in such transactions. Thus, in the event that Xemplar Insights, LLC or all of its assets are acquired, such information may be one of the transferred assets.
We take reasonable precautions to protect the privacy, accuracy and reliability of any information you provide and to protect such information from loss, misuse, unauthorized access, disclosure, alteration and destruction. The Personally Identifiable Information you provide and we collect is stored within databases that are controlled by us or by our service providers. As we deem appropriate, we use security measures consistent with industry standards, such as firewalls and encryption technology, to protect your information. However, since no security system is impenetrable, we cannot guarantee the security of our databases, nor can we guarantee that information you supply will not be intercepted while being transmitted to us over the Internet. As a result, you transmit any information to or from the Site at your own risk.
If you create an account to use the Site and Services, you may be asked to choose a password for your account, in which case your online account information shall be protected by your password. You may not disclose your password to any other person. You are responsible for maintaining the confidentiality of your password and Site account and are fully responsible for all activities that occur under your password or Site account. You can access and update information in your account profile at any time by logging in to the website with your login name and password. Once you have logged in, you can update certain information such as your name, email, and password.
If you have submitted Personally Identifiable Information through the Site or Services, you may be able to review, edit, and control how we use much of this information, by visiting the “My Accounts” webpage. Otherwise, you may be able to access or edit such information by contacting us at email@example.com. We may require proof of your identity before we edit or provide you with the requested information. We will use reasonable efforts to supply you with this information and to correct any factual inaccuracies that you identify. Please also contact us at firstname.lastname@example.org or if you do not want us to disclose your Personally Identifiable Information to third parties or you want us to delete your Personally Identifiable Information from our databases. Keep in mind, however, that there may be residual information within our databases, access logs and other records, which may or may not contain such information. The residual information will not be used for commercial purposes; however, we reserve the right, from time to time, to re-contact former Users of the Services. We allow you to challenge the data that we hold about you and, where appropriate, you may have the data erased, rectified, amended, or completed.
Xemplar Insights, LLC expects its partners, advertisers and third-party affiliates to respect the privacy of our Users. However, third parties, including our partners, advertisers, affiliates and other content providers accessible through the Site, may have their own privacy and data collection policies and practices. Also, you may be introduced to, or be able to access, information, websites or advertisement features offered by other parties through the Site. Xemplar Insights, LLC is not responsible for the actions or policies of such third parties. You should check the applicable privacy policies of those third parties when providing information on a feature or page operated by a third party. While we support the protection of our customer’s privacy on the Internet, Xemplar Insights, LLC expressly disclaims any and all liability for the actions of third parties, including but without limitation to actions relating to the use and/or disclosure of Personally Identifiable Information by third parties.
We understand and share your concerns regarding your children’s access to the Internet and the Internet’s access to your children. Consistent with the Children’s Online Privacy Protection Act of 1998 (COPPA), we do not knowingly request or accept Personally Identifiable Information submitted to the Site by any visitor under 13 years of age. If we become aware that an individual under age 13 has provided information to Xemplar Insights, LLC through the Site, we will make commercially reasonable efforts to delete such information from our databases.